Utilizing digital marketing metrics is highly recommended for assessing your campaign’s effectiveness. And the goal completion rate makes no exception…
We’ll start with defining what an external website link is. To that end, an external website link is a hyperlink…
We live in the era of continually evolving technology. This could make it a real challenge for companies to up…
Fact: sleeping or just taking a nap is good for your health. But when it comes to marketing, dormancy rates…
Today we’ll be looking in customer share and why this is one more important than market share, in our opinion.…
Customers don’t always stay with a company forever. For multiple reasons, they leave, and you are left with fewer customers…
The cost per lead is an essential metric for several reasons. A marketing campaign is only profitable when it reaches…
The Cost per Action is a payment model used in online advertising, in which the payment is based only on…
When talking about Content Downloads, we refer at all the times the users of a certain website decided that the…
OKRs are the most proficient performance management tool that allows you to align and support your organization’s goals. With OKRs…
For a business to be successful, its owner needs to get the brand out there. It needs to become known…
Let us assume that you pass by someone you know, and they don’t say at least “hello!”. Well, this is…