Average Profit Margin

7 years ago

As a business owner, it is utterly mandatory to turn to mathematics and formulas in order to track your financial…

Web Traffic Sources

7 years ago

Visitors are the ones driving traffic to your website and sustaining it. Basically, a website would be nothing without visitors,…

Web Traffic Concentration

7 years ago

Have you ever wondered what those packets sent and received on the small icon of your start bar are? When…

Unique Visitors

7 years ago

When you analyze a website, in terms of traffic, you have to pay attention especially to two things, namely, the…

Total Visits

7 years ago

“Total visits” refers to the total number of visits your website got during a certain period. It’s something very simple,…

Website Traffic Lead Ratio

7 years ago

To start with, the website traffic lead ratio provides specific information concerning the number of website visitors that actually converts…

Sessions by Device Type Metric

7 years ago

Today we will focus on another important metric – namely the sessions by device type metric. Expressly, this metric outlines…

Returning Visitors Metric

7 years ago

So, how loyal are your visitors, if you were to be honest? Do they return after visiting once, or is…

Return on Marketing Investment

7 years ago

Marketing involves everything that a business does in order to attract customers and create a loyal relationship with them. The…

Response Rate

7 years ago

One of the main ingredients marketers need in order to create the recipe of success is a good response rate.…

Referral Traffic

7 years ago

Ever seen those pesky ads on the upper right corner of Facebook - the ones that you're always clicking by…

Purchase Funnel

7 years ago

When you’re a customer, you research, compare and evaluate before you decide to throw money. In other words, you don’t…