21 min read · September 4, 2026

OKR Platform vs OKR Software: What’s the Difference?

OKR software handles goal-setting and progress tracking within the OKR framework. An OKR platform does all of that, and connects goals to performance reviews, project... Read more

Bastin Gerald
Bastin Gerald
September 4, 2026  ·  21 min read
4-Real-World-Examples-of-Change-Strategy
Change Management
8 min read · May 7, 2026

4 Real-World Examples of Change Strategy

What do all successful companies and organizations have in common? The ability to develop and pivot their strategies for significant…

Bastin Gerald Bastin Gerald
customer_effort_score
KPIs Library
5 min read · May 26, 2023

Customer Effort Score: Measure, Calculate and Enhance Customer Experience

Introduction Delivering exceptional customer experiences can help you attain paramount success. One effective metric that helps organizations gauge the ease…

Bastin Gerald Bastin Gerald
Webinar Metrics
KPIs Library
6 min read · September 1, 2023

Webinar Metrics for Engagement and Interaction

Webinars are excellent and budget-friendly tools to drive business growth through lead generation. In fact, about 73% of sales and…

Bastin Gerald Bastin Gerald
Social Share Metrics_ Definition and Examples
KPIs Library
6 min read · June 5, 2026

Social Share Metrics: Definition and Examples

Social media has evolved from mere buzzwords to essential aspects of our everyday lives. It provides marketers with the opportunity…

Bastin Gerald Bastin Gerald
Five Tips for Increasing Your Webinar Registration and Attendance
KPIs Library
6 min read · May 26, 2023

Five Tips for Increasing Your Webinar Registration and Attendance

Conducting webinars is a great strategy to connect to your audience, but only if you have an audience that registers.…

Bastin Gerald Bastin Gerald
Understanding Self-Service Rate
KPIs Library
4 min read · May 26, 2023

Understanding Self-Service Rate: A Key KPI for Customer Success

Introduction Studies show that 81% of customers attempt to care for matters themselves before contacting a service representative. In customer…

Bastin Gerald Bastin Gerald
Building-Brand-Awareness-Through-Webinars
KPIs Library
5 min read · September 26, 2025

Building Brand Awareness Through Webinars: Strategies and Metrics

When you think of your favorite brand, what comes to mind? Maybe you love the quality of their products or…

Bastin Gerald Bastin Gerald
boost_customer_success
KPIs Library
6 min read · May 6, 2026

Boost Customer Success with Training Hours KPI

Introduction Forbes states that 70 percent of employees would consider leaving their current job for another organization that would invest…

Bastin Gerald Bastin Gerald
conversion_and_sales
KPIs Library
5 min read · May 19, 2023

Conversion and Sales: Metrics to Measure Webinar ROI and Impact

Include webinars in your sales conversion strategy to unlock the power of direct sales. A webinar is an ideal medium…

Bastin Gerald Bastin Gerald
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