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Change Management

22 articles
Change Management
5 min read · January 2, 2026

Is Your Organization Ready for Change? Take the Readiness Assessment

TL;DR: Most change initiatives fail because organizations underestimate their readiness. This assessment helps you evaluate both business readiness (processes, KPIs,…

Bastin Gerald Bastin Gerald
reduce_framework
Change Management
8 min read · March 19, 2026

What is “Distance” in the REDUCE Framework From the Book Catalyst?

Bastin Gerald Founder & CEO at Profit.co Last updated: May 21, 2024 In “The Catalyst,” Jonah Berger introduces the REDUCE…

Bastin Gerald Bastin Gerald
burn-the-ships
Change Management
6 min read · March 19, 2026

“Burn the Ships” Strategy for Effective Change Management in Business

Bastin Gerald Founder & CEO at Profit.co Last updated: May 17, 2024 In the realm of change management, the “burn…

Bastin Gerald Bastin Gerald
costs-of-inaction-in-business
Change Management
4 min read · March 19, 2026

Costs of Inaction in Business

Bastin Gerald Founder & CEO at Profit.co Last updated: May 17, 2024 Documenting the cost of inaction in a business…

Bastin Gerald Bastin Gerald
drivers_for_change
Change Management
12 min read · March 19, 2026

What are the Drivers for Change?

Bastin Gerald Founder & CEO at Profit.co Last updated: June 23, 2025 As an organization, there are times when you…

Bastin Gerald Bastin Gerald
4-Real-World-Examples-of-Change-Strategy
Change Management
8 min read · May 7, 2026

4 Real-World Examples of Change Strategy

What do all successful companies and organizations have in common? The ability to develop and pivot their strategies for significant…

Bastin Gerald Bastin Gerald
change-management-for-strategy
Change Management
12 min read · May 12, 2026

Change Management For Strategy Implementation

Strategy implementation is essential for organizations to stay competitive and achieve their goals. A strategy is a plan, roadmap, and…

Bastin Gerald Bastin Gerald
Strategies-For-Implementing-Resistance-Management
Change Management
5 min read · May 12, 2026

Strategies For Implementing Resistance Management

Change initiatives often fail because organizations and individuals are highly resistant to change. One way to overcome this challenge is…

Bastin Gerald Bastin Gerald
The-Satir-Change-Model
Change Management
6 min read · October 28, 2024

The Satir Change Model for Business Success

Virginia Satir formulated and established the Satir Change Model, initially intended for family therapy. Satir created the model as a…

Bastin Gerald Bastin Gerald
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