TIBO Crushes Communication Barriers & Unites Global Teams for Success with Profit.co

For over six decades, TIBO has been at the forefront of innovation in plastic injection and compression molds, making significant strides, particularly in the automotive sector. With a global presence, TIBO is renowned for its engineering excellence, offering innovative design and integration of tremendous manufacturing capabilities that enhance industry-applied innovative and productive solutions. Central to TIBO’s success is its unwavering commitment to detail, creativity, passion, and stellar level of services tailored to its customers’s needs.

Leading TIBO’s charge toward innovation and excellence is CEO Dave Lefrançois, whose extensive background in plastic engineering, product innovation, and operational development has been instrumental in the company’s growth. Dave Lefrançois’s leadership is defined by a forward-looking approach, emphasizing adopting new technologies and methodologies to maintain TIBO’s industry-leading position.

We recently had the opportunity to sit down with Dave Lefrançois in an exclusive interview as a distinguished customer of Profit.co. Our conversation delved into TIBO’s strategies for maintaining its competitive edge, Dave Lefrançois’s insights on industry trends, and how Profit.co solutions have contributed to TIBO’s operational excellence.

This case study aims to uncover the synergetic relationship between TIBO’s industry expertise and Profit.co’s innovative solutions, highlighting the keys to TIBO’s enduring success under Dave Lefrançois’s visionary leadership.

Why Did Your Company Choose the OKR Framework?

Dave Lefrançois, “The decision to adopt the OKR framework was driven by our company’s desire to continue to deliver on our mission to bring our customers’s products to market faster than ever. Our vision centers on accelerating the development and time to market for our customers and enhancing the efficiency of all our operations, including their internal and external resources. This strategic direction for the coming years is why we chose to implement the OKR strategy, utilizing a tool like Profit.co to ensure the successful execution of our ambitious vision.”

As TIBO evolved, what specific challenges did you identify that led you to consider OKRs as a solution?

Dave Lefrançois explained, “Having a global team with employees stationed from Canada to China, Malaysia, Lebanon, Mexico, and potentially India soon, means that communication has to be stellar. This geographical dispersion gave TIBO an edge in optimizing the use of different time zones. Indeed, we have been successful in setting up processes and tools for day-to-day operations and efficient communication, but now, what we aim for is excelling in regard to strategic alignment and, therefore, corporate execution in our execution.”

He added, “Since 2018, we’ve been quite diligent with our strategic planning, utilizing a range of internal tools for tracking and execution—Excel spreadsheets, documents, and custom agendas. However, as our pace intensified and our ambition to execute grew, I, as the owner, realized the need for an upgrade.” He said, “The aim was to find a more robust, user-friendly system that could make strategic planning engaging and ensure more precise, strong execution of our plans amid the daily whirlwind of tasks.

Our initial search wasn’t specifically for OKRs, but upon learning about them, it clicked. The synergy between OKRs and the available tool, like Profit.co, seemed like the perfect fit to streamline our strategy execution globally, ensuring everyone is aligned and contributing effectively towards our strategic goals.”

How did TIBO decide on Profit.co as their chosen platform for implementing OKRs, and what factors influenced this decision?

Dave Lefrançois shared insights, “Initially, TIBO wasn’t specifically searching for an OKR tool; their focus was on general project management solutions like Monday.com, among others. However, these tools didn’t align perfectly with our strategic planning and execution needs. This realization steered our search towards more specialized tools, leading us to discover platforms dedicated to strategic planning and OKR execution, such as Profit.co.”

Dave Lefrançois highlighted, “TIBO had a few options for OKR platforms, but Profit.co stood out for several reasons. The primary factor in their decision was the ease of use and user-friendly interface of Profit.co. It offered a clear and straightforward way to monitor the status of various objectives and seemed highly adaptable to TIBO’s specific requirements.”

Dave Lefrançois expressed that the ease of integrating Profit.co into their operations was a significant reason they’re pleased with their decision today.

What was TIBO’s onboarding experience with Profit.co?

Dave Lefrançois shared, “It’s just great, you know. To make a great realization, you need great partners that fit with your values, the way you think, pace and size-wise as well.”
He added, “Profit.co team was supportive and agile. It means that with the feedback we give to the team, they get us answers fast; they adjust what we need, and it was just amazing, you know. “A specific advantage was the integration of Profit.co with Trello, which was significant for us. This integration has made Profit.co even more appealing to those who are familiar with Trello, ensuring its use is more efficient and effective daily.”

He added, “Our IT manager, Alexandre, who is responsible for IT here—and you have to know, we develop our software as well—so we know how challenging it is to do these kinds of things. Alex was just amazed how you guys were able to meet our demands and how you could be so agile and make your tool better for us, but probably better for even other people because you listen to the feedback we give you.”

So, this is, so far, the biggest gain that we have seen with Profit.co and working with people like this. Besides, He added, “The tool is amazing, and knowing that the people behind the tool are great, this is even better. We feel confident that the next steps will be great because we know that we can count on you guys.”