OKR Enablement is key for any OKR program’s success, and by extension OKR Captains are key for successful OKR Enablement. So when we tried to find out what an OKR Captain should be doing, we got a whole list of answers that led to many interesting insights, which we wanted to share with you. We’ve… Read more
In a fast moving world, business decisions need to be taken quickly and correctly on a consistent basis for long-term success of the organization. But decision making can get tricky when you have the constraint of time or you may lack complete information. In those times, you tend to rely on instincts and whatever available… Read more
Introduction When you are considering lead generation, the quality of the lead is more important than its quantity. Sales-qualified directs your business to better chances of success. What is a Sales Qualified Lead? Sales-qualified leads allow you to target customers with a high likelihood of buying your product. A sales-qualified lead has a high probability… Read more
Running an organization is all about making choices and making decisions. When decisions are taken at the higher echelons of the hierarchy, they can have far reaching implications and impact. So the more significant the decision, the more sound it should be. There are instances where you make a choice, decide, and move ahead, only… Read more
Introduction: Startups have been a buzzword that has been doing the rounds for quite a while. In their initial development stage, companies offering a product or service are typically classified as startups. They are bootstrapped, not yet ready to be bought over, and in the process of developing into a sustainable business model. It is… Read more
Introduction Organizational strategy is essential in all successful businesses, regardless of size or industry. An excellent organizational strategy improves how you set goals, motivate your team, and remain relevant in the marketplace. This guide explains the different organizational strategies and how to build the proper framework for your business today. What Is an Organizational Strategy?… Read more
Introduction There is a big difference between reality and expectation and fixing it is integral to improving an organization’s performance. Strategy performance management helps fix this problem. An organization needs a clear strategy to succeed. However, all aspects of the organization must align with this strategy to achieve successful operations. Execution of a good plan… Read more
Introduction The cost of onboarding new customers has increased by more than 60% in recent years. With the current trends in digital marketing, the cost of advertising to increase the target customers has more or less doubled in recent years. Acquiring new customers is an art and science. It is a culmination of not only… Read more
Introduction Setting goals and achieving them are integral to an organization’s day-to-day operations. Success in attaining those goals needs to be measured and evaluated to ensure that your goal achievement leads to the right impact at every level. For this purpose, businesses use various statistical data which will be further compared to other important metrics… Read more
With the advent of a new wave of businesses that follow emerging business models, it has become necessary to adopt dedicated KPIs designed to measure their success. For instance, companies that have adopted the SaaS model offer hosted products on a server, and they can be accessed over the internet and are paid for through… Read more
What is strategy development? Strategy development identifies strategic options to help an organization grow and accomplish its goals. It involves deciding what resources are needed and how to allocate them to help actualize these objectives. The strategy development process details how the team plans to achieve the goals. It also includes the company’s vision and… Read more
Contrary to popular belief, good products don’t sell themselves. If you have a great product you’re passionate about, you still have to put yourself out there and get customers. A sales strategy is your game plan to beat the competition and grow your bottom line. But what is a sales strategy, and how do you… Read more