Best OKR software for small businesses
to set goals and get results

Profit.co helps small businesses set clear goals, align their team, and track progress, all in one intuitive platform. No complexity, no juggling multiple tools.

Start Free Trial

Who It’s For

Built for Startups & Small Teams

Profit.co is designed for teams under 200 employees, helping startups and growing businesses structure goals without adding complexity.

Under 200

employees sweet spot

1,200+

businesses on the platform

1 – 2 weeks

Up and running

8+

years helping teams grow

The Problem

Why Small Business Goal-Setting Breaks Down

Small teams move fast, but without structure, priorities get lost, and alignment breaks down. Here’s where it goes wrong.

Goals Live in Spreadsheets & Docs

Company objectives are scattered across tools, making it hard to track progress or know what’s actually on track.

Team Misalignment

Everyone is busy, but not always working on what matters most. Priorities shift without clear communication.

No Visibility Into Progress

Founders and team leads lack real-time insight into what’s getting done and where roadblocks exist.

Manual Status Updates

Weekly standups become time-consuming exercises in gathering updates rather than actually driving execution.

The Platform

How Profit.co Helps Small Teams Execute with Clarity

One simple platform for goal-setting, progress tracking, task management, and team alignment, built for small teams that need structure without complexity.

Simple OKR Management

Set company, team, and individual OKRs with an intuitive interface , ideal for teams new to goal-setting. Choose from 400+ pre-defined KPIs or create your own.

Real-Time Progress Visibility

Clear dashboards show exactly what’s on track, at risk, or completed, giving founders and team leads instant insight without chasing updates.

Task Management Connected to Goals

Manage daily work in boards and workspaces while linking every task directly to a strategic goal , so execution always ties back to what matters.

AI-Powered Intelligence

Profit.co’s AI assistant, Athena, generates OKRs and automatically summarizes progress and performance reviews , reducing manual effort at every stage.

Easy Setup & Adoption

Get Your Team Aligned in Three Simple Steps

Set Up in Minutes

Create your account, pick from ready-to-use templates, and set your company goals , no training or IT support needed.

Align Your Team

Connect every team member’s goals to company priorities so everyone knows what to work on and why it matters.

Track & Execute

Monitor progress with live dashboards and automated check-ins, spend less time in status meetings, and more time executing.

Customer Spotlight

Herculite accelerates sales focus and alignment with Profit.co

Herculite Products Inc adopted Profit.co to move beyond spreadsheets and bring clarity, visibility, and focus to its sales and cross-functional teams.

Key Outcomes

Improved prioritization of high-impact sales activities
Increased visibility across teams and departments
Streamlined OKR tracking beyond spreadsheets
More focused and effective check-ins and meetings
Strengthened alignment with overall business goals

“Profit.co is incredibly user-friendly and provides excellent visibility across the organization, helping us align work with our larger objectives.”

Chad Twombly

Vice President of Direct Sales, Herculite Products Inc

FAQS

Have questions?

We got answers.

What exactly is Profit.co, and is it right for a small team?

Profit.co is a goal management platform that helps small businesses set OKRs, track progress, and align their team, all in one place. It’s built to be simple enough for a 10-person startup and scalable enough to grow with you.

What makes Profit.co better than spreadsheets for tracking goals?

Spreadsheets break down the moment your team grows. Profit.co gives you real-time dashboards, automated progress updates, and visual alignment views, so you always know what’s on track without manually chasing updates.

Can small businesses use OKRs without dedicated resources?

Yes. Profit.co simplifies OKR adoption with best-practice templates, examples, and automated reminders; no strategy team or specialized expertise needed.

Does Profit.co support task management along with OKRs?

Yes. Small teams can manage tasks using boards and workspaces while directly linking daily work to strategic goals, everything in one place.

How quickly can a small team get started with Profit.co?

Most small businesses are up and running within 1–2 weeks. Guided onboarding, ready-to-use templates, and an intuitive interface make setup fast and straightforward.

What integrations does Profit.co offer for small businesses?

Profit.co connects with 100+ tools small businesses already use, including Slack, Microsoft Teams, Jira, Asana, Salesforce, and Google Workspace.

Is Profit.co affordable for startups and small businesses?

Yes. Profit.co offers a free tier to get started with scalable pricing as your team grows, so you only pay for what you need.

Can we expand to more teams as we grow?

Yes. Many businesses start small and expand as adoption grows. Profit.co scales with you without requiring a fresh setup or re-implementation.

Can’t find your answers?

Get in touch with us we are happy to assist you!

Ask Questions

Ready to Transform Enterprise
Strategy Execution?

Join 50+ Fortune 500 companies using Profit.co as their enterprise strategy execution platform.