AI-powered strategy execution platform

Turn Strategy into
Measurable Results

Profit.co unifies OKRs, performance management, project execution, and employee recognition — powered by 17 AI agents working for your teams 24/7.

★★★★★ 4.7/5 on G2
2,000+ companies 50+ countries

Trusted by 2,000+ companies worldwide

Allstate
AXIS
Intuitive Surgical
Medtronic
Toyota Connected
Unilever

Four challenges holding enterprises back.

Most organizations struggle with the same execution problems. Profit.co solves all four — in one unified platform.

Teams Not Aligned

Departments chase conflicting priorities. Individuals don’t know how their work connects to company strategy. Energy is wasted on work that doesn’t move the needle.

→ OKR cascade connects board-level strategy to every individual contributor’s daily work.

Strategy Execution Gaps

90% of strategic plans fail in execution. Initiatives lose momentum, deadlines slip, and leadership has no real-time visibility into whether strategy is being executed.

→ AI agents surface risks before they derail your strategy — proactively, not reactively.

Ineffective Performance Reviews

Annual reviews are backward-looking, biased, and disconnected from business outcomes. Managers lack context; employees feel blindsided and disengaged.

→ Continuous feedback tied directly to OKR progress makes every review forward-looking and outcome-driven.

No Portfolio Visibility

Projects run in silos. Executives get stale status updates. Portfolio decisions are made on gut feel, not data. Resources are misallocated without anyone realizing.

→ Real-time portfolio dashboards and AI status summaries give every stakeholder instant clarity.

One platform. Every execution workflow.

Profit.co is a single operating system — not five apps duct-taped together. Strategy, goals, projects, performance, and culture flow as one.

Strategy

Vision, themes & priorities

OKRs

Goals & alignment cascade

Projects

Execution & task tracking

Performance

Reviews & feedback

Recognition

Culture & rewards

01 — Strategy

Turn strategy into measurable goals at every level

Cascade OKRs from board to individual contributor. AI coaching improves goal quality before your cycle begins. Real-time scoring keeps every team accountable.

  • Company → Team → Individual cascade
  • AI goal quality scoring & coaching
  • Balanced Scorecard & Hoshin Kanri support
  • Strategy maps, heatmaps & alignment views
OKR dashboard showing check-in trends and contributing key results

84%

average OKR completion rate

Explore OKR Management →

02 — Performance

Continuous feedback that actually improves performance

Replace annual reviews with structured check-ins, 360° feedback, and AI-powered calibration — all tied directly to strategic goals so every conversation has context.

  • Structured 1:1 check-ins & templates
  • 360° peer & upward feedback
  • AI bias-free performance calibration
  • Automated review cycles with smart reminders
Performance review interface with key results and feedback

3x

faster review cycle completion

Explore Performance Review →

03 — Projects

Execute projects that move your strategic needle

Agile boards, Gantt timelines, and executive portfolio views — all automatically linked to the OKRs they exist to support. No more disconnected project tracking.

  • Agile boards, sprints & Gantt timelines
  • Portfolio & resource capacity planning
  • OKR-linked milestones & dependencies
  • AI risk detection & status summaries
Portfolio management dashboard with project progress and ownership

60%

reduction in status meetings

Explore PPM capabilities →

AI agents working for your org 24/7.

Every module is powered by purpose-built AI. These aren’t generic chatbots — each agent is trained for a specific strategy execution task and runs continuously without manual prompting.

OKR Coach Agent

Writes SMART key results, scores goal quality, and flags ambiguity before a cycle launches.

Performance Insights Agent

Surfaces performance patterns across teams — who’s thriving, who needs coaching, where to intervene.

Executive Report Agent

Generates board-ready strategy briefs from live data in seconds. No more manual status decks.

Risk Detection Agent

Monitors all OKRs and projects continuously, flags at-risk items, and recommends corrective actions.

Projection Agent

Forecasts quarter-end OKR attainment based on current velocity and historical patterns.

Recognition Nudge Agent

Prompts managers to celebrate milestones and peer achievements in the moment they happen.

Live Agent Activity

your org · right now

17 active
OKR Coach
2m ago

Improved goal quality score to 94% — reviewed 12 objectives

Risk Agent
8m ago

Flagged 3 projects at risk of missing Q2 deadline — details ready

Report Agent
15m ago

Generated board strategy brief — ready for export

Projection Agent
1h ago

Q2 forecast: 87% attainment at current velocity

17

Specialized AI agents

24/7

Continuous monitoring

< 5s

Average insight delivery

Built for every stakeholder.

Full strategic visibility. Zero status theater.

See company-wide strategy health, OKR attainment, and team alignment in one view. AI-generated executive briefings and predictive forecasts — no more chasing updates from 10 different systems.

  • Company strategy dashboard with real-time health scores
  • AI-generated board-ready reports in seconds
  • Predictive Q-end attainment forecasts
  • Cross-department alignment gap detection

100%

Strategy visibility

8h/wk

Reporting time saved

CEOs & Executives View Live
Company strategy dashboard — real-time health scores
Active
AI-generated board-ready reports in seconds
Active
Predictive Q-end attainment forecasts
Active

100%

Strategy visibility

8h/wk

Reporting time saved

Performance data that drives real development.

Replace spreadsheet-based review cycles with automated, bias-free performance workflows tied directly to strategic goals. Give every manager the context for meaningful conversations.

  • Automated review cycle configuration & scheduling
  • AI-powered calibration to remove rating bias
  • Succession planning & talent insights
  • eNPS & pulse survey analytics in one view

Faster review cycles

85%

Reduction in HR admin

HR Leaders View Live
Review cycle progress: 87% complete across all teams
Calibration session pending: 3 managers awaiting sign-off
eNPS score: 72 (+8 vs last quarter)

Faster review cycles

85%

Reduction in HR admin

Run high-performing teams with less overhead.

AI prepares your 1:1s, writes performance summaries, and surfaces who needs attention — so you spend your time coaching, not compiling status updates.

  • AI-prepared 1:1 agendas from OKR and task context
  • Team OKR health overview with real-time risk flags
  • Automated performance review drafts for direct reports
  • Direct reports OKR visibility in a single dashboard

5h/wk

Saved on admin work

More impactful 1:1s

Manager View Live
Team OKR health: 6 of 8 key results on track
2 key results flagged at risk — Q2 deadline approaching
1:1 with Alex — AI agenda ready based on recent OKR updates

5h/wk

Saved on admin work

More impactful 1:1s

Portfolio governance without the spreadsheet chaos.

Connect every project to the strategic OKR it supports. Get real-time resource utilization, milestone tracking, and AI risk summaries — all in a single governance view.

  • Cross-portfolio dependency & milestone tracking
  • Resource capacity planning & utilization analytics
  • OKR-to-project traceability for governance audits
  • AI-generated status summaries for every stakeholder

60%

Fewer status meetings

100%

Portfolio-OKR traceability

PMO Leaders View Live
Active portfolio: 14 projects, 11 on track, 3 at risk
Resource utilization: 91% — 3 engineers over-allocated
Strategic alignment: 100% of projects linked to OKRs

60%

Fewer status meetings

100%

Portfolio-OKR traceability

Know exactly how your work matters.

See how your daily tasks connect to team goals and company strategy. Get clear feedback, celebrate wins with peers, and always know what to prioritize next.

  • Personal OKR dashboard connected to team goals
  • AI-assisted check-in updates — 2 minutes, not 20
  • Peer recognition & rewards for milestones
  • Continuous feedback cycles — no year-end surprises

2 min

Average check-in time

94%

Feel connected to strategy

Employee View Live
Your OKRs: 3 on track, 1 needs attention this week
You received recognition from your manager for Q2 delivery
Quarterly review: AI summary ready — 5 mins to complete

2 min

Average check-in time

94%

Feel connected to strategy

Connects to the tools
your teams already use.

100+ native integrations with bi-directional sync. Progress in Jira automatically moves OKRs. Slack bots enable check-ins without leaving your workflow.

Browse all 100+ integrations →

The results speak for themselves.

View all customer stories →

Featured story

“Profit.co transformed how we execute strategy. Our OKR completion rate jumped from 47% to 84% in two quarters. The AI coaching alone saved our strategy team 10+ hours per week — and the quality of our goals improved dramatically.”
Sarah Chen, VP of Strategy at Accenture

Sarah Chen

VP of Strategy · Accenture

Before → After

47%
84%
OKR completion
6 wks
2 wks
Planning cycle
52%
94%
Team alignment
“The cascade feature saved our strategy team weeks of alignment work every quarter. Executive OKRs now flow down to 400+ employees automatically.”
“Performance reviews used to take 3 months to complete. With Profit.co they’re done in 3 weeks and the data quality is dramatically better.”
“Our board now sees strategy health in 30 seconds. That’s transformational for governance. No more conflicting updates from five different systems.”

What’s your ROI from fixing strategy execution?

Calculate your time savings, productivity gain, and revenue impact in under 2 minutes.

Calculate your ROI

Thought leadership for strategy practitioners.

View all resources →

Guide

The Complete OKR Implementation Guide for Enterprise Teams

A step-by-step playbook for rolling out OKRs across 100+ person organizations — pitfalls, cascade templates, and scoring methodologies.

45 min read Read →

Webinar

AI-Powered Performance Management: What HR Leaders Need to Know in 2026

Live recording with Fortune 500 CHROs on how AI is transforming performance reviews and talent development at scale.

60 min watch Watch →

Report

State of Strategy Execution 2026: Benchmarks from 500+ Companies

Original research on OKR adoption, AI usage, and performance management practices across industries and company sizes.

32 min read Read →

Templates

2,000+ OKR Templates for Every Department and Industry

Ready-to-import OKR templates for Engineering, Sales, Marketing, HR, Product, Finance, and more.

Free download Download →

Built for every industry.

Profit.co ships with industry-specific OKR templates, integrations, and compliance configurations out of the box.

Technology

Align R&D, product, and GTM around product-led growth OKRs across multi-squad environments.

Healthcare

Drive patient outcome improvements through operational OKRs while managing cross-functional performance.

Manufacturing

Connect factory floor KPIs to corporate strategy. Manage shift-based performance across distributed sites.

Financial Services

Execute compliance initiatives alongside growth strategy with audit-ready performance frameworks.

Consulting

Manage client delivery OKRs and internal practice development across dispersed, billable teams.

SaaS & Scale-ups

Implement OKRs from Series A to enterprise. Build a performance culture that scales through hypergrowth.

Frequently asked questions.

What is an OKR and why do enterprises adopt it? +
OKR (Objectives and Key Results) is a goal-setting framework used by Google, Intel, LinkedIn, and thousands of companies to align teams around measurable outcomes. Enterprises adopt OKRs to create strategic transparency and drive accountability from executive leadership down to every individual contributor — replacing fragmented departmental planning with a unified company rhythm.
How does Profit.co support OKR cascade across large organizations? +
Profit.co’s cascade engine automatically flows company-level objectives down through departments to individual contributors. Every key result can be aligned to a parent OKR, creating a visual alignment map with live progress. The AI Alignment Agent continuously detects misalignment gaps and alerts owners before execution is impacted. The platform supports 5+ hierarchy levels and handles matrix organizations.
How does Profit.co compare to Lattice, Betterworks, or Workboard? +
Profit.co is the only platform that natively combines OKRs, performance management, project portfolio management, and employee recognition in one system — powered by 17 purpose-built AI agents. Lattice focuses primarily on performance and engagement. Betterworks and Workboard focus on goal alignment. Only Profit.co connects OKR progress to performance reviews, links project milestones to strategic goals, and includes agents that proactively surface risks, write goals, and generate executive reports without manual input.
Does Profit.co support Balanced Scorecard and Hoshin Kanri? +
Yes. Profit.co natively supports OKRs, Balanced Scorecard, Hoshin Kanri, and Strategy Roadmaps — all within the same platform. Organizations can run OKRs at team level while maintaining a Balanced Scorecard for board reporting, with the same underlying goal and progress data powering both frameworks simultaneously.
How long does it take to implement Profit.co? +
Most teams run their first OKR cycle within 1 week. Profit.co includes guided setup, 2,000+ OKR templates by industry and function, and an AI Authoring Agent that writes your first set of OKRs from your strategy input. Enterprise implementations with SSO, custom integrations, and org-wide rollout typically take 2–4 weeks with a dedicated onboarding specialist included at no extra cost.
How does Profit.co’s performance review differ from traditional annual reviews? +
Traditional reviews are retrospective, biased, and disconnected from business outcomes. Profit.co ties every review directly to an employee’s OKR progress and project contributions, so managers have full context. AI-assisted calibration removes rating bias. Automated check-in reminders and structured templates mean review cycles close in weeks, not months.
Does Profit.co support 360-degree and peer feedback? +
Yes. Profit.co includes full 360° feedback with configurable peer, upward, and cross-functional reviewer selection. Feedback forms can be tailored by role, department, and review cycle. The AI synthesizes multi-reviewer input into structured summaries to reduce manager prep time significantly.
How does AI calibration work in Profit.co? +
The AI Calibration Agent analyzes rating distributions across departments, flags statistical outliers, and surfaces potential manager bias patterns before calibration sessions. HR can define rating curves by level or function. Calibration sessions are conducted inside Profit.co with live adjustment tools and full audit trails for compliance.
Can Profit.co complement our existing HRIS? +
Yes. Profit.co is designed to complement your HRIS (Workday, BambooHR, ADP) rather than replace it. It handles goal-setting, performance reviews, recognition, and feedback cycles while your HRIS manages compensation, payroll, and records. Native bi-directional integrations sync employee data between systems automatically.
What are all 17 AI agents and what does each one do? +
The 17 agents include: OKR Coach (writes and scores goals), OKR Authoring (drafts OKRs from strategy documents), Alignment (detects cross-team misalignment), Quality (improves goal clarity), Progress (automates check-in reporting), Performance Insights (surfaces team patterns), Manager Assessment (drafts review summaries), Executive Report (generates board-ready briefs), Risk Detection (flags at-risk OKRs and projects), Projection (forecasts Q-end attainment), Recognition Nudge (triggers celebration moments), Strategy Briefing (weekly exec summaries), Calibration (removes bias from ratings), Check-in Automation (smart reminder logic), Cascade Mapping (automates goal inheritance), Team Health (tracks pulse and eNPS), and Planning (proposes next-cycle OKR structure).
Do AI agents require manual prompting or do they run automatically? +
All 17 agents run continuously in the background without manual prompting. The Risk Agent monitors OKRs 24/7 and alerts owners when items fall at risk. The Report Agent generates briefs on a configured schedule. The Recognition Nudge Agent fires when milestones are achieved. You can also interact with any agent directly through the AI assistant chat interface.
Is customer data used to train Profit.co’s AI models? +
No. Customer data is never used to train or fine-tune AI models. Each tenant’s data is isolated and processed only within their own context. Profit.co’s AI agents operate on foundation models with customer data in-context only — no cross-customer data exposure occurs.
Does Profit.co integrate with Jira, Salesforce, and Slack? +
Yes. Profit.co offers 100+ native integrations including Jira, Salesforce, Slack, Microsoft Teams, Google Workspace, HubSpot, Asana, GitHub, Workday, ServiceNow, and Zoom. All integrations support bi-directional sync — progress in Jira automatically moves OKR completion percentages, and Slack bots deliver check-in prompts inside existing workflows without context-switching.
How does the Jira integration work? +
The Jira integration syncs sprint completion, story points, and epic progress directly to linked OKR key results. When your team completes Jira tickets, the connected OKR automatically updates. You can map Jira epics to key results, projects, or milestones. The sync runs every 15 minutes with a manual refresh option available at any time.
Is there a REST API for custom integrations? +
Yes. Profit.co provides a full REST API with comprehensive documentation, webhook support, and OAuth 2.0 authentication. Enterprise plans include API access with custom rate limits. A Zapier connector is also available for no-code automation with 6,000+ apps.
What does Profit.co cost? +
Profit.co offers a free 14-day trial with no credit card required. Paid plans scale from core OKR software to full enterprise suites including AI agents, PPM, and performance management. Visit profit.co/pricing for current plan details, or book a demo for a custom enterprise quote.
Is there a free trial? +
Yes. Profit.co offers a free 14-day trial with full feature access — no credit card required. You can invite your team, set up your first OKR cycle, and experience the full AI agent capabilities during the trial. After the trial, teams choose the plan that fits their size and needs.
What’s included in the Enterprise plan? +
Enterprise plans include: SSO via SAML 2.0, SCIM provisioning, custom data residency, unlimited API access, dedicated customer success manager, SLA-guaranteed 99.9% uptime, custom onboarding program, advanced audit logging, all 17 AI agents, full PPM suite, and volume-based user pricing. Contact our enterprise sales team for a custom quote.
Is Profit.co SOC 2 Type II certified? +
Yes. Profit.co holds SOC 2 Type II certification, ISO 27001 certification, and is HIPAA Ready and GDPR compliant. The platform maintains a 99.9% uptime SLA. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Security documentation and compliance reports are available to enterprise customers on request.
Does Profit.co support SSO? +
Yes. Profit.co supports SAML 2.0 SSO with Okta, Azure AD, Google Workspace, OneLogin, and other major identity providers. Enterprise plans also support SCIM provisioning for automated user lifecycle management — users added or removed in your IdP are automatically reflected in Profit.co.
Where is Profit.co data hosted and can we choose our data region? +
Profit.co is hosted on AWS with availability zones in the US and EU. Enterprise customers can request dedicated data residency in their preferred region. GDPR customers in the EU are automatically served from EU infrastructure. Data portability and deletion are supported on contract termination.

Still have questions?

Talk to our team →