Lead-Conversion-Rate

Lead Conversion Rate

| Category: Marketing KPIs.

Without a doubt, one of the most significant measurements for tracking your marketing process is the lead conversion rate. Lead conversion aims at defining the… Read more

Keyword Performance

| Category: Marketing KPIs.

Nowadays, a brand’s online performance is imminently linked with its keyword performance. To that end, the keyword ranking performance metric is of utmost importance to… Read more

Incremental Sales

Incremental Sales

| Category: Marketing KPIs.

When it comes to marketing campaigns, sales are the most important things to consider. The more you sell, the more profitable the business becomes. This… Read more

Funnel-Conversion-Rate

Funnel Conversion Rate

| Category: Marketing KPIs.

If you aim at selling a product or service online, you are already possessing a conversion funnel and therefore, the rate of this metric is… Read more

First Visit Metric

First Visit Metric

| Category: Marketing KPIs.

We all know that first impressions are crucial, regardless of where we are. Whether we are trying to impress a date, a potential, or a… Read more

Goal Completion Rate

Goal Completion Rate

| Category: Marketing KPIs.

Utilizing digital marketing metrics is highly recommended for assessing your campaign’s effectiveness. And the goal completion rate makes no exception to the rule, whatsoever. Each… Read more

External Website Links

External Website Links

| Category: Marketing KPIs.

We’ll start with defining what an external website link is. To that end, an external website link is a hyperlink that directs to any other… Read more

End Action Rate KPI

End Action Rate KPI

| Category: Marketing KPIs.

We live in the era of continually evolving technology. This could make it a real challenge for companies to up their game and reach their… Read more

Dormancy Rate

Dormancy Rate

| Category: Marketing KPIs.

Fact: sleeping or just taking a nap is good for your health. But when it comes to marketing, dormancy rates are the worst that could… Read more