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Retail · Operations · Supply Chain

Last Mile OKR Tracker Template

Track on-time delivery rate, first-attempt success, cost per delivery, route density, and delivery CSAT in one quarterly OKR tracker.

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On TrackAt RiskOff Track
app.profit.co / okr-tracker / last-mile
profit.co›OKRs›Supply Chain
OKR Tracker

Last Mile OKR Tracker

Operations · Supply Chain

0.48

Overall Score

O1

Improve last-mile delivery reliability and first-attempt success

58%
KR1.1On Track

Raise the on-time delivery rate from 84% to 96%

Owner

Last Mile Operations Director

Target

96% on-time delivery rate

Progress

65%
KR1.2At Risk

Raise first-attempt delivery success from 72% to 98%

Owner

Delivery Operations Manager

Target

98% first-attempt success

Progress

44%
KR1.3On Track

Reduce the delivery-exception rate from 6.2% to 3.5%

Owner

Delivery Operations Manager

Target

3.5% delivery-exception rate (↓ from 6.2%)

Progress

66%
O2

Reduce last-mile delivery cost and improve route density

42%
KR2.1At Risk

Reduce cost per delivery from $8.90 to $6.00

Owner

Transportation Cost Manager

Target

$6.00 cost per delivery (↓ from $8.90)

Progress

45%
KR2.2Off Track

Raise average stops per route from 14 to 28

Owner

Route Planning Manager

Target

28 stops per route

Progress

22%
KR2.3On Track

Raise route-optimisation-tool adoption from 62% to 100% of routes

Owner

Route Planning Manager

Target

100% route-optimisation adoption

Progress

60%
O3

Improve delivery customer experience and carrier performance

42%
KR3.1On Track

Raise the delivery customer-satisfaction (CSAT) score from 58% to 100% target

Owner

Delivery Experience Manager

Target

100% delivery CSAT target

Progress

64%
KR3.2At Risk

Raise proactive delivery-notification coverage from 3.1 to 6.5 touchpoints per order

Owner

Delivery Experience Manager

Target

6.5 notification touchpoints / order

Progress

42%
KR3.3Off Track

Reduce the failed-delivery complaint rate from 2.4% to 1.0%

Owner

Carrier Performance Manager

Target

1.0% failed-delivery complaints (↓ from 2.4%)

Progress

20%
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Execute your OKRs with profit.co

Six steps that turn your goals into scored, visible outcomes every quarter.

  1. Create your OKRs

    Set objectives and key results at corporate, department, team, and individual levels. Profit.co's AI Authoring drafts high-quality OKRs in seconds, ready for you to refine.

  2. Align goals across every team

    Cascade corporate OKRs down to departments, teams, and individuals. The alignment view shows every owner exactly how their key results contribute to the company's priorities.

  3. Assign owners and automate check-ins

    Give every key result an owner and a check-in frequency. Automated reminders prompt owners to update progress, status, and comments, so nothing slips between reviews.

  4. Track progress with live dashboards

    Heatmaps, confidence scores, and status charts show progress at a glance. Switch between eight OKR views, from Gantt to hierarchy, to suit every stakeholder's needs.

  5. Review and course-correct mid-quarter

    Confidence-based statuses flag at-risk key results automatically. AI Summaries turn check-ins into concise review notes, so you can decide what to accelerate, escalate, or rework.

  6. Reflect and reset

    Answer reflection questions at quarter-end to capture what worked well. Then reset each key result for next quarter: continue, modify, or complete and close it.

Who is this for

Retail last-mile operations, delivery-operations, transportation-cost, route-planning, delivery-experience, and carrier-performance leaders accountable for last-mile delivery.

  • Last Mile Operations Director

    Owns the on-time delivery rate and overall last-mile performance across every route and carrier.

  • Delivery Operations Manager

    Owns first-attempt success and delivery-exception reduction across daily delivery operations.

  • Transportation Cost Manager

    Owns cost per delivery and the transportation-spend efficiency of the last-mile network.

  • Route Planning Manager

    Owns route density and optimisation-tool adoption, packing more stops into fewer miles.

  • Delivery Experience Manager

    Owns delivery CSAT and proactive notification coverage, shaping how customers experience delivery.

  • Carrier Performance Manager

    Owns carrier scorecards and the failed-delivery complaint rate across third-party carriers.

Why teams use this template

Owned goals, measurable targets, and progress every stakeholder can see.

  • Make on-time and first-attempt the shared target.

    On-time rate and first-attempt success are the promises customers judge you on, but they often live only in ops reports. Making them KRs with named owners turns delivery reliability into an accountable quarterly target the whole last-mile team drives together.

  • Route density is the biggest lever on delivery cost.

    Cost per delivery falls fastest when routes carry more stops per mile. Tracking stops per route and optimisation adoption as KRs attacks last-mile cost at its structural source, rather than squeezing carriers on rate alone.

  • Turn delivery into a customer-experience win.

    A late or failed delivery erases a good purchase experience. Tracking delivery CSAT and proactive notification coverage as KRs makes the delivery moment a measured experience target, not just an operational hand-off.

  • Hold carriers to a measured scorecard.

    Third-party carrier performance varies widely and quietly. Tracking the failed-delivery complaint rate as a KR with a Carrier Performance Manager turns carrier management into a measured accountability rather than a reactive escalation.

How to use this template

Three steps to go from download to a filled-in plan for your team.

  1. Review the filled example (Sheet 1)

    Walk through three pre-filled objectives and nine key results with realistic targets, owners, progress scores, and lifecycle statuses. Use it as a reference before entering your own data.

  2. Fill in the blank template (Sheet 2)

    Add your department and quarter. Write your three objectives and nine key results, giving every KR an owner, a baseline, and a target.

  3. Track progress in the Excel tracker

    Enter the latest value in the Actual column each week. Progress and Lifecycle Status calculate automatically, and the Overall OKR Score updates in real time.

Related templates

More OKR templates for Retail  ·  Operations

Frequently asked questions

A last mile OKR sets quarterly goals for the final delivery leg across reliability, cost, and customer experience. The Objective is a qualitative goal such as improving delivery reliability and first-attempt success; the Key Results are measurable milestones like on-time delivery rate, first-attempt success, delivery-exception rate, cost per delivery, stops per route, route-optimisation adoption, delivery CSAT, and failed-delivery complaint rate. It turns last-mile metrics split across teams into one owned, tracked quarterly plan.

Start tracking your Operations OKRs today

Join 1,500+ organizations using profit.co to improve delivery reliability, cost, and customer experience — every quarter.

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