Connect any app to your
OKR progress — through Zapier
Profit.co connects to 6,000+ apps via Zapier — turning CRM deals, form submissions, and calendar events into automatic key result updates without a line of code.
Rated 4.7/5 by 500+ Strategy Leaders on
Why integrate
What you can do with Zapier + Profit.co
Auto-update Key Results from any source
Every deal closed in Salesforce, row added in Google Sheets, or form submitted in HubSpot becomes an automatic OKR check-in. No copy-paste, no re-entry, no chasing your team for numbers.
Create Profit.co tasks from external triggers
A new Slack message, calendar invite, or support ticket becomes a Profit.co task before anything falls through the cracks. Your workflow fires — your team’s task list responds.
No-code setup in under 10 minutes
Zapier’s visual builder means no API keys, no developer, no IT ticket. Authenticate both apps, map your fields, and publish. Your OKR programme runs on the data that’s already flowing.
Already using Zapier?
Search “Profit.co” in the Zapier app directory and build your first Zap in minutes — free to start.
Data sync
What data syncs
Triggers — any app in Zapier
Any event across Zapier’s 6,000+ connected apps can fire a Profit.co action — a new Salesforce deal, a Google Form submission, a Slack message, or a calendar entry. If Zapier supports it as a trigger, Profit.co can respond to it.
Action: Create Task
Profit.co tasks created from external events are pre-populated with a name, assignee, due date, and link to the correct OKR or project. No manual entry — the Zap handles it end-to-end the moment the trigger fires.
Action: Update Key Result
Push numeric values, percentage progress, or completion signals to any Profit.co Key Result — mapped to Increase KPI, Decrease KPI, or Percentage KPI types. Your check-in happens the instant the data changes in the source app.
Why combine Zapier with OKRs?
Zapier connects your tools, but moving data between apps doesn’t tell you whether you’re making progress on what matters — without a goal layer, your automations are invisible to strategy. OKRs give them direction: when Salesforce closes a deal, that event should move a revenue key result; when an NPS survey comes in, that score should feed your satisfaction objective. The Profit.co + Zapier integration makes this happen — every trigger you’ve already configured can power an OKR check-in, create a task linked to the right goal, or update a KPI dashboard in real time. Your strategy reflects what’s actually happening — not what someone reported last Monday.
Getting started
Set up in 3 steps
No developer required. Your first Zap is live in under 10 minutes.
1
Sign in to Zapier and create a Zap
Log in to your Zapier account and click the + icon to start a new Zap. Zapier’s free plan supports single-step Zaps — no paid tier required to get started with Profit.co.
2
Select your trigger app and event
Choose the app where your data originates — Gmail, Slack, Salesforce, HubSpot, or any of Zapier’s 6,000+ options. Pick the event, authenticate the account, and test the trigger to confirm it fires correctly.
3
Map Profit.co as the action
Search for Profit.co, select Create Task or Update Key Result, sign in to your Profit.co account, and map your trigger fields. Hit Publish and Turn On — your OKRs update themselves.
Enterprise grade security
Keep your company’s data secure and compliant with industry-leading security standards and certifications.
Have questions?
We got answers.
Yes. Profit.co is listed as a native action app in the Zapier directory. Search “Profit.co” in your Zapier account to find it under verified integrations — no third-party middleware or custom API configuration needed.
Yes. Using the Update Key Result action, you can push numeric values or percentage progress to any Profit.co Key Result whenever a trigger fires in another app. Your OKRs update the moment your source data changes — no manual check-in required from your team.
Two core actions are supported: Create Task (generate a Profit.co task from an external trigger, linked to the correct OKR or project) and Update Key Result (push a value to a specific Key Result to automate progress check-ins). Both actions support full field mapping from the trigger app.
Any of Zapier’s 6,000+ connected apps can trigger a Profit.co action. Common examples: Salesforce (deal closed → update revenue KR), Google Sheets (row updated → update KPI), HubSpot (form submitted → update pipeline KR), Slack (message received → create task), and Gmail (new email → create task). If Zapier supports it as a trigger, Profit.co can respond to it.
The Profit.co side of the integration is included in all paid Profit.co plans and available to explore during your free 30-days trial. Zapier has its own pricing — a free Zapier plan covers basic single-step Zaps, while multi-step Zaps require a paid Zapier subscription. No credit card is needed to start your Profit.co trial.
No. Zapier’s visual Zap builder requires no code and no IT involvement. Authenticate both apps with existing credentials, choose your trigger and action, map the data fields, and publish. Most teams complete the setup in under 10 minutes.
Yes. You can build as many Zaps as your Zapier plan supports, each mapped to a different Profit.co Key Result, OKR, or team. Sales can have a Salesforce → revenue KR Zap running independently from Engineering’s Jira → deployment frequency KR Zap — each team’s progress updates automatically from their own source of truth.
Yes. Profit.co is SOC 2 Type II certified and GDPR compliant — all data entering Profit.co through Zapier is encrypted in transit and at rest. Zapier is also SOC 2 certified. Review Profit.co’s full security posture at profit.co/data-security.
Can’t find your answers?
Get in touch with us we are happy to assist you!
Other automation & collaboration integrations
Slack
Connect Slack to Profit.co to receive OKR check-in reminders, progress alerts, and goal updates directly in your team channels — without leaving Slack.
Learn more →
Microsoft Teams
Surface OKR progress, check-in nudges, and key result updates inside Microsoft Teams — keeping your strategy visible where your team already works.
Learn more →
Gmail
Turn Gmail actions into Profit.co tasks automatically via Zapier — so every email that requires follow-through becomes a trackable task linked to the right OKR.
Learn more →
Google Calendar
Sync Google Calendar events with Profit.co to schedule OKR reviews, check-in cadences, and quarterly planning sessions directly from your calendar.
Learn more →Make every Zap push
your strategy forward
Join 1,500+ companies who use Profit.co to align teams around the goals that matter most.