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Data Analytics Integration

Sync Tableau metrics directly to your
OKR progress — automatically

Your Tableau dashboards already hold the answer. Connect them to Profit.co and let your business data check in your key results — no manual updates, no data gaps.

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Rated 4.7/5 by 500+ Strategy Leaders on

Why integrate

What you can do with Tableau + Profit.co

Turn your analytics dashboards into live OKR progress — without switching tools or updating anything manually.

Auto-update Key Results from live data

Tableau views check in your OKR progress the moment data changes. No spreadsheets, no manual entry, no chasing anyone for a number.

Real-time metric visibility

Pull current KPI values from any Tableau workbook directly into your strategy dashboards. See the metric and the goal side by side, in one view.

One source of truth for data and strategy

Link Tableau views to specific key results and see exactly which metric is driving which goal. No gap between your analytics and your OKRs.

Already using Tableau?

Connect it to Profit.co in under 10 minutes — no developer required.

Start Free — No Credit Card

Data sync

What data syncs

Profit.co reads the following objects from your Tableau account.

Workbooks & Views

Published workbooks and their views from your Tableau site — scoped to the specific data your team tracks. Values are pulled using your selected aggregate type.

Aggregate Measures

Sum, average, count, and other aggregate values from any Tableau view — mapped to Increase KPI, Decrease KPI, and Control KPI key result types in Profit.co.

Site & Connection

Multiple connections can be added at the Business Level by a Super User — each with its own visibility setting. Set a connection to Public so any user can link key results, or restrict it to an Access List of named individuals.

Background

Why combine Tableau with OKRs?

Tableau shows you the numbers. OKRs give those numbers a goal to move toward. Connect the two and every Tableau metric becomes a live automated check-in — your data drives your strategy without anyone having to move it manually.

Getting started

Set up in 3 steps

No developer required. You’re live in under 10 minutes.

1

Enable in Settings

Go to Settings → Integrations → Connectors, select the Business Level tab, and click the Tableau Manage button. Only Super Users can configure integrations — check with your Profit.co admin if you don’t see this option.

2

Connect your Tableau account

Click Connect to Tableau, paste your Tableau site URL, choose your connection type (username and password or personal access token), and save. Your account is now securely linked.

3

Map it to a Key Result

When creating a Key Result, enable Auto Update, choose Tableau, select your workbook and view, set your aggregate type, and the current value populates automatically. You’re done.

View the Full Setup Guide →

Our Customers Are Saying

The impact Profit.co has made on their strategy and execution.

David M, Operations Manager

David M

Operations Manager

Springboard Your OKR Tracking to the Next Level

Profit.co takes the time to understand your business needs and then offer solutions on how to best leverage the product to drive your OKRs.

Nellie P, VP Asia Product Development and Commercialization

Nellie P

VP, Asia Product Development & Commercialization

Great tool to facilitate achievement

Using Profit.co conveniently provides visibility for our organization to have essential alignment on key objectives.

Ruben R, Director of Carrier Performance

Ruben R

Director, Carrier Performance

A complete and adaptable OKR software with fantastic support and speedy development cycle

The most impactful feature is the completeness of the suite of interconnecting modules for OKRs, tasks, employee engagement and performance management.

Hana H, Digital Health Solutions Territory Manager

Hana H

Digital Health Solutions Territory Manager – Northeast Region

A positive experience with Profit.co

It’s an excellent way to view a variety of my goals and progress in any given quarter.

Mark G, Vice President of Sales

Mark G

Vice President of Sales

The best People to work with to Manage your OKRs

The friendly and helpful team at Profit.co make creating and managing my OKRs an absolute breeze.

Jonathan F, Chief Operating Officer

Jonathan F

Chief Operating Officer

Awesome, easy to use Goal /Objective Management and People Mngt Solution

Easy to Use and Deploy. Intuitive, flexible and designed for ease of tracking, reporting, and trending.

Enterprise grade security

Keep your company’s data secure and compliant with industry-leading security standards and certifications.

FAQs

Have questions?

We got answers.

Yes. The Profit.co and Tableau integration is built directly into the Profit.co platform. You connect via your Tableau site URL and credentials — no third-party middleware is required.

Yes. Once connected, enable Auto Update on any Key Result and point it to a Tableau workbook and view. Profit.co pulls the latest aggregated value every time you trigger a check-in, keeping your OKR progress current without manual input.

Profit.co reads published workbooks and views from your Tableau site, applying your chosen aggregate type (sum, average, count, and others) to return a single numeric KPI value for each key result.

The Tableau integration supports three key result types: Increase KPI, Decrease KPI, and Control KPI. These cover the most common OKR tracking scenarios, including revenue growth, cost reduction, and metrics that must stay within a target range.

The Tableau integration is included in all Profit.co paid plans. You can explore the integration during your free 30-day trial — no credit card is required to get started.

No. Setup takes under 10 minutes with no code required. You’ll need your Tableau site URL, your login credentials or a personal access token, and Super User access in Profit.co.

Yes. Tableau is configured at the Business Level by a Super User. Multiple connections can be added, each with its own visibility setting — Public (accessible to all users) or Access List (restricted to named individuals only).

Yes. Profit.co is SOC 2 Type II certified and GDPR compliant. All data transferred between Tableau and Profit.co is encrypted in transit and at rest. Review the full security overview at profit.co/data-security.

Can’t find your answers?

Get in touch with us we are happy to assist you!

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Profit.co enables users to integrate Google Sheets with their accounts and automate their key results progress using live spreadsheet data for real-time OKR check-ins.

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PRODUCTS

  • AI Agents
  • Product Overview
  • Product Tour

STRATEGY

  • OKRs
  • Balanced Scorecard
  • Hoshin Kanri
  • Strategy Roadmap

PERFORMANCE

  • Performance Review
  • Employee Recognition
  • Pulse Surveys
  • Meetings

PROJECTS

  • Project & Portfolios
  • Strategic Portfolios
  • Tasks
  • Timesheets
SOLUTIONS
  • Healthcare
  • Financial Services
  • Non Profit
  • Retail Industry
  • Energy Utilities
  • Manufacturing
  • Government Public Sector
  • Technology
  • Transportation Logistics
COMPANY SIZE
  • Enterprise
  • Mid Market
  • Small Business
ROLES
  • CEOs
  • HR Leaders
  • Individual Contributors
  • Managers
  • PMO Leaders
  • Strategy Leaders
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COMPARISON
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TEAMS
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  • Founders & Executives
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RESOURCES
  • Customer Stories
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  • KPIs Library
  • OKR Examples
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