Project Association
Link any project to a Key Result instantly
Pick a tracking type, select your project or milestone, and the connection is made. A link icon confirms the association on every Key Result row.
Initiatives and Project Linkage
Your projects and OKRs move together in real time
Link any project or milestone to a Key Result and watch OKR progress update automatically as work gets done.
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Without vs With Profit.co
What changes when projects link to goals
Most teams run projects in one tool and OKRs in another. Here is what that costs, and what it looks like when they connect.
Without Profit.co
- Projects finish on time but nobody knows which OKRs they moved forward
- OKR check-ins rely on someone manually pulling project data every week
- Leaders see project status and goal status as two separate pictures
- Progress falls out of sync when projects change scope or timeline
With Profit.co
- Every project ties to a Key Result so teams see the strategic reason for the work
- OKR progress updates the moment a task closes or a milestone completes
- One view shows which projects drive which goals, with real progress for both
- When scope changes, the linked Key Result reflects the new reality right away
Core capabilities
Built to close the gap between strategy and work
Connect projects, milestones, and tasks directly to the Key Results they drive.
Real-Time Rollup
Progress syncs from projects without manual updates
Every task closure, milestone completion, and project update reflects in your Key Result right away. PPM data and OKR data always match.
Tracking Types
Choose how each Key Result tracks project work
Four tracking options match any execution style. Use Percentage for manual entry, Project for completion-based goals, Milestone for staged delivery, and Task for discrete work.
Connection Visibility
See every linked project at a glance
A link icon marks every project-tracked Key Result row. Hover to see exactly which project or milestone drives that goal, with no extra clicks needed.
More tools, built right in
Profit.co is purpose-built to link projects directly to strategy, so every team knows which work drives real outcomes.
Milestone Tracked Key Results
Track goals with sequential stages like product launches or hiring pipelines.
Task Tracked Key Results
Break Key Results into discrete, assignable tasks managed in Workspace.
Portfolio-Level OKR Views
Roll up project-backed Key Results across all teams to portfolio dashboards.
Real-Time Progress Rollup
Parent OKRs auto-calculate from child Key Result and project progress.
Cross-Functional Alignment
Link projects from multiple teams to shared strategic Key Results.
Auto-Notifications
Get alerted when linked projects complete or Key Results update automatically.
The Profit.co Platform
Every strategy tool works better together
See all your Plan tools in one place and build the execution system that fits how your team works.
Bowler Chart
Track targets vs actuals each period
Check-in Discipline
Track who checks in on time
OKR Present Mode
Present live OKR data in board meetings
Automated Weekly Summary
Weekly OKR digest sent automatically
Status Map View
Goals grouped by current status
Balanced Scorecard
Strategy across four perspectives
Say-Do Ratio
Measure commitments versus delivery
OKR Progress Presentations
Share OKR progress in review meetings
OKR Cockpit Dashboard
Live view of all goal progress
Strategy Execution Models
Run OKRs, Hoshin, MBO, and more
Strategy Roadmaps
Vision to execution on one page
AI KR Assistant
Write Key Results in seconds
Risk and Issues Management
Track threats to your OKRs
Alignments View
See how goals roll up and connect
OKR Alignments & Dependencies
Map links and dependencies across goals
Quality Score Agent
Score and sharpen OKR quality
Strategy Execution Suite
Connect your strategy to every corner of the business
Profit.co brings OKRs, strategy roadmaps, performance, and projects together so your strategy runs from vision to results with no gaps in between.
Performance Management
Run Performance Reviews Grounded in Real OKR Data
Run performance reviews tied directly to OKR outcomes so every conversation is grounded in real progress, not opinions.
Project Portfolio Management
Link Every Project to the OKR It Is Built to Move
Link active projects to the OKRs they support so leaders always see a clear line from investment to outcome, with no gaps between strategy and delivery.
Meetings
Run Every Meeting With OKR Context Built In
Run every 1:1 and team meeting with OKR progress visible in the sidebar. Decisions stay connected to goals and action items sync automatically to your task board.
See Profit.co Initiatives and Project Linkage in Action
Book a 30-minute demo and walk away knowing exactly how to link your projects to the Key Results they drive.
Integrations ecosystem
Connects to the tools
your teams already use
100+ native integrations that keep your data in sync - so teams check in, update progress, and stay aligned without switching apps.
Browse all 100+ integrations →Customer stories
The results speak for themselves
“We accomplished nearly 90% of our high-level objectives that we set out at the beginning of the year. And these objectives are our direct lead indicators to the success of the business.”
Mark Hudoba
Executive VP, REHAU Building Solutions
“Just in the last year, we saved over $300,000. That made it easy to pitch to the owners to implement OKRs throughout the company.”
Deena Giordano Ullom
VP of People Operations, United Technical Support Services
“For us, the key factor was achieving full alignment between OKRs, projects, and tasks, supported by automation and KPI-driven governance. Profit.co provided a centralized portfolio management system — a single source of truth for all projects.”
David Serra
Head of Transformation & CMO, CELO Industry
“After implementing Profit.co, our employee participation in goal setting jumped from 60% to 80%, and review cycles became 40% faster. Leaders now have clear, real-time visibility into progress.”
Suganya R.
Senior HR, Toyota Connected India
“One of the significant benefits we found was reduced time spent on reviews — 75% reduction of time spent in reviews and 84% reduction in time spent in PPTs for Executives.”
Gerardo Haro
CI Manager, Intuitive Surgical
“With Profit.co, we can assign tasks, track progress, and see how everything contributes to our overall goals and mission. Watching everything come together, from the bottom-up tasks to the overarching strategy, is incredible.”
Catherine Pelton
Communications Manager, RUNX1 Research Program
Enterprise Grade Security
Keep your company’s data secure and compliant with industry-leading security standards and certifications.
SOC 2 TYPE II
ISO 27001
GDPR
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FAQs
Questions about Initiatives and
Project Linkage
Everything you need to know before getting started.
Initiatives and Project Linkage connects your projects, milestones, and tasks directly to Key Results in Profit.co. When project work progresses, your OKR progress updates automatically with no manual check-ins required.
Yes. Anyone can create Task Tracked Key Results and assign individual tasks to team members in Workspace. Progress on those tasks rolls up directly to the Key Result as work completes.
Yes. Every project update, milestone completion, and task closure reflects in the linked Key Result right away. You never need to manually update your OKR when project work happens.
The linked Key Result reflects the updated project state as soon as the change is saved. You can also re-link to a different project or adjust the tracking type at any point in the quarter without losing historical data.
Yes. Profit.co offers a free trial with no credit card required. You can sign up, link your first project to a Key Result, and see automatic rollup working right away.
Most teams link their first project to a Key Result in under five minutes. Select the tracking type, pick your project from the list, and the connection is live.
Yes. Profit.co supports role-based access controls so you decide who sees which Key Results and their linked projects. Private Key Results stay hidden from shared views.
Yes. Profit.co connects with Jira, Slack, Microsoft Teams, Azure DevOps, Salesforce, and many more. Project data from these tools stays in sync with your OKRs automatically.
Ready to transform execution?
Stop guessing which
projects move your strategy
When every project links to a Key Result, your teams know exactly which work matters and OKRs always reflect reality.
