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Benefit Tracking·Thought Leadership
6 min read · April 27, 2026

Why Investment Planning Without Benefits Tracking Is Just Budgeting

The missing accountability layer that separates capital allocation from capital performance Most investment planning processes are remarkably effective at allocating capital and remarkably poor at... Read more

Bastin Gerald
Bastin Gerald
April 27, 2026  ·  6 min read
design-team-okr
OKR Examples
10 min read · October 20, 2021

Design Team OKRs – Best Practices and Examples

We live in a world that is focused on setting and achieving goals. While the world of design is creative,…

Bastin Gerald Bastin Gerald
How do Jira and Profit.co OKRs Work Together?
Integrations
4 min read · October 20, 2021

How do Jira and Profit.co OKRs Work Together?

For your business to succeed, you probably need to use a number of different platforms. Companies might need platforms for…

Bastin Gerald Bastin Gerald
project-management-different
OKR Management
5 min read · October 20, 2021

How are OKRs and Project Management Different?

To be an effective project manager, you must have a great vision of where your project is headed, and a…

Bastin Gerald Bastin Gerald
Task Management for Amazing Project Management
Task Management
5 min read · October 20, 2021

How to use OKRs and Task Management for Amazing Project Management

The world may constantly be changing, but there is one thing that remains constant with growing businesses: you need to…

Bastin Gerald Bastin Gerald
The 2022 Guide to Maintaining Optimal Employee Engagement
Employee Engagement
6 min read · October 19, 2021

The 2025 Guide to Maintaining Optimal Employee Engagement

Over the years, employee engagement trends have come and gone. The generational shifts that occur over every ten years or…

Bastin Gerald Bastin Gerald
5 Tips to Achieve your marketing goals
OKR Management
11 min read · September 28, 2021

5 Tips for Using SaaS OKRs to Achieve Your Marketing Goals

“Measuring busy-ness is far easier than measuring business.” This quote, by noted entrepreneur and best-selling author, Seth Godin, underscores the…

Bastin Gerald Bastin Gerald
use-okrs-become-product-manager
OKR Management
12 min read · September 28, 2021

How to Use OKRs to Become a Better Product Manager

If you’re a product manager, congratulations! You fulfil one of the most valuable but often misunderstood roles at your company.…

Bastin Gerald Bastin Gerald
OKRs and Project Management to Improve Team Performance
Task Management
6 min read · September 21, 2021

How you Can Use OKRs and Project Management to Improve Team Performance

A project manager has always been an integral part of most businesses that grow big enough to need a management…

Bastin Gerald Bastin Gerald
OKR-step-by-step-guide
OKR Management
6 min read · September 21, 2021

How to Implement a Strategy with OKR: A Step-by-Step Guide

TL;DR How do you implement a strategy with OKRs? To implement strategy with OKRs, define 3–5 strategic objectives, set measurable…

Bastin Gerald Bastin Gerald
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