11 min read · July 10, 2026

AI Agents in Your RACI: Where They Fit

AI agents in a RACI chart can hold Responsible, Consulted, or Informed roles, but never Accountable. Most organizations deploy agents without updating governance, which creates... Read more

Bastin Gerald
Bastin Gerald
July 10, 2026  ·  11 min read
The-McKinsey
Change Management
6 min read · May 8, 2023

The McKinsey 7-S Framework for Business Success

Change is essential for your team to succeed and grow. Organizational change management consists of many models your team can…

Bastin Gerald Bastin Gerald
Choosing-The-Best-Strategic
KPIs Library
6 min read · May 12, 2026

Choosing the Best Strategic Metrics for Success

You can only achieve objectives by choosing the appropriate metrics to measure and track your progress. Metrics and KPIs are…

Bastin Gerald Bastin Gerald
are-u-ready-chnage
Change Management
12 min read · March 19, 2026

Are You Ready for Change?

Bastin Gerald Founder & CEO at Profit.co Last updated: April 13, 2023 There’s no question that organizational change happens every…

Bastin Gerald Bastin Gerald
key-roles-responsibility
Change Management
24 min read · March 20, 2026

OKR Change Management Program: Key Roles and Responsibilities

Bastin Gerald Founder & CEO at Profit.co Last updated: April 11, 2025 Change Management plays a pivotal role to speed…

Bastin Gerald Bastin Gerald
navigating-change
Change Management
6 min read · October 28, 2024

Navigating Change with Kotter’s 8-Step Model

Kotter’s 8-Step Process for Leading Change Change and leadership are inextricably linked, as leaders are Toe for guiding organizations through…

Bastin Gerald Bastin Gerald
mrr_arr-recurring-revenue
KPIs Library
4 min read · May 7, 2026

MRR Vs. ARR: Power of Recurring Revenue Metrics

Are you a marketer, a finance professional, a sales executive, or highly interested in learning more about subscription-based businesses? This…

Bastin Gerald Bastin Gerald
lewin-change-management
Change Management
6 min read · January 30, 2026

Lewin’s Change Management Model for Business Success

Change is the only constant in the ever-evolving business landscape. From total quality management to cultural change, organizations must embrace…

Bastin Gerald Bastin Gerald
10 great okr example customer success
OKR Examples
14 min read · April 8, 2026

10 Great OKR Examples for Customer Success

Ensuring customers reach their desired outcomes while using the product or service is vital. Hence, the customer success team is…

Bastin Gerald Bastin Gerald
6-Habits-of-High-Impact
Strategy Management
6 min read · February 11, 2026

6 Habits of High-Impact Strategy Execution Leaders

In today’s fast-paced and competitive business environment, successful strategy execution is crucial for organizations to stay ahead of the curve.…

Bastin Gerald Bastin Gerald
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