14 min read · August 7, 2026

The GROW Coaching Model: How It Works and How Managers Use It

The GROW model is a four-stage coaching framework used by managers and executive coaches to structure goal-focused conversations. GROW stands for Goal, Reality, Options, and... Read more

Bastin Gerald
Bastin Gerald
August 7, 2026  ·  14 min read
Performance Management
12 min read · November 14, 2025

How Data Analytics Improves Employee Engagement and Drives Business Performance

You are in the leadership meeting presenting a new engagement initiative when the inevitable question comes from the CFO, “What’s…

Bastin Gerald Bastin Gerald
Employee Engagement
6 min read · November 14, 2025

Employee Engagement vs. Employee Satisfaction: What Sets Them Apart

When people talk about company culture, the conversation often turns into a swirl of buzzwords. You’ll hear terms like “employee…

Bastin Gerald Bastin Gerald
Employee Engagement
12 min read · November 14, 2025

How to Build an Employee Engagement Strategy From Scratch

Key Takeaways Recognition is engagement in action: It’s the visible proof that employees’ contributions matter — the heartbeat of every…

Bastin Gerald Bastin Gerald
Performance Management
11 min read · December 2, 2025

How to Conduct an Employee Engagement Survey

​​With shifting work models and a growing focus on employee experience, understanding how people feel about their work has never…

Bastin Gerald Bastin Gerald
Employee Engagement
13 min read · May 14, 2026

The Psychology Behind Employee Engagement: Why It Works

A recent Gallup study found that business units with highly engaged employees are 23% more profitable. As a leader, you…

Bastin Gerald Bastin Gerald
Employee Engagement
9 min read · June 5, 2026

What is the Connection Between Psychological Safety and Employee Engagement?

TL;DR: Psychological safety means employees feel safe to speak up, take risks, and learn without fear. It’s the foundation of…

Bastin Gerald Bastin Gerald
OKR Management
12 min read · February 11, 2026

AI-Powered OKR Analytics: The Future of Enterprise Goal Management

How AI is changing the way we manage strategic goals from reactive reporting to predictive decision support TL;DR: Artificial Intelligence…

Bastin Gerald Bastin Gerald
OKR Management
9 min read · November 7, 2025

Building OKR Centers of Excellence in Enterprise Organizations

TL;DR: Many enterprise OKR programs fail not due to poor implementation but due to their short lifespan. When consultants leave,…

Bastin Gerald Bastin Gerald
OKR Management
12 min read · December 9, 2025

Why Most Enterprise OKR Programs Fail in Year Two

Consider this scenario. The executive team at a Global Manufacturing Company was hopeful when they started their OKR program in…

Bastin Gerald Bastin Gerald
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