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Strategic Initiative KPIs: Four Measurement Layers, and Why Layer One Can Be Green While the Initiative Fails
An initiative delivered on time, on budget, and in full can still be worthless. Delivery is the one layer that can be perfect while nothing... Read more
Percentage of Markdown Goods
Running a business is far from being as easy as it may seem, at first glance. This actually implies analyzing…
Bastin Gerald
Percent of Revenue from New Products
Every company nowadays is adding new products to its arsenal to increase its revenue. However, seeing a chart of the…
Bastin Gerald
Percent Closing Ratio
When asked what their closing ratio is, not many companies really know what to say – or if they do,…
Bastin Gerald
Orders Cancelled by Reason
If you’re an entrepreneur that is passionate about selling your services efficiently – while also having a clear picture about…
Bastin Gerald
Order Frequency
As an entrepreneur who is passionate about the services that you are selling, in an efficient way, you will need…
Bastin Gerald
Missed Sales Opportunities
So, you have identified your potential customers – well, now it’s time to contact and turn them into paying customers.…
Bastin Gerald
Leads Generated by Agents
When you can’t generate enough leads for your company, you may turn around and ask for help from outside your…
Bastin Gerald
First Appointment to Sales Ratio
Another metric that has been proven to be quite valuable for both staff managers and employees is the first appointment…
Bastin Gerald
Customer Acquisition
As soon as you start your own business, either it’s selling a product or a service, you and the rest…
Bastin Gerald
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