21 min read · September 25, 2026

Strategic Initiative KPIs: Four Measurement Layers, and Why Layer One Can Be Green While the Initiative Fails

An initiative delivered on time, on budget, and in full can still be worthless. Delivery is the one layer that can be perfect while nothing... Read more

Bastin Gerald
Bastin Gerald
September 25, 2026  ·  21 min read
employee-appraisal-form-template
Performance Management
17 min read · September 28, 2026

Employee appraisal form template and tips to fill it

In this guide What is an Appraisal Form? Definition, Purpose, and Key Facts Employee Evaluation Form: The Key Tool for…

Bastin Gerald Bastin Gerald
measure / assess passion while hiring
Passion
4 min read · May 10, 2024

Top 4 signs to assess candidate’s passion while hiring

Ideally, work will be more about passion than it is about necessity. Employees who find something they are passionate about…

Bastin Gerald Bastin Gerald
Improve Employee Performance
Performance Management
14 min read · June 5, 2026

How to Improve Employee Performance through Increased Employee Engagement

Employees can make or break an organization. Your HR team has probably painstakingly invested time and resources into recruiting the…

Bastin Gerald Bastin Gerald
Performance Improvement of Remote Workers
Performance Management
9 min read · November 8, 2023

9 Strategies for Managers to improve the performance of their remote team

Global shift to WFH After the onset of the COVID-19 pandemic, companies around the world experienced a paradigm shift in…

Bastin Gerald Bastin Gerald
360 Degree Feedback
Performance Management
10 min read · July 11, 2024

What is 360 Degree Feedback & Why is it so Important?

One of the biggest issues that modern performance management programs have is that they often only evaluates employee performance through…

Bastin Gerald Bastin Gerald
Top 7 Reasons Why Employees Leave Their Jobs
Performance Management
9 min read · May 8, 2023

Top 7 reasons why employees leave their jobs

Employees leave their jobs because of a number of reasons: it could be because of a bad manager, lack of…

Bastin Gerald Bastin Gerald
4 Ps of Marketing
Promotion
4 min read · May 6, 2026

The 4 Ps of Marketing

The 4 Ps of marketing are the four important pillars of marketing strategy that all marketing professionals should know. These…

Bastin Gerald Bastin Gerald
Passion drive sales
Passion
3 min read · October 22, 2024

How Does Passion Drive Sales?

If you want to fuel your business growth, you need to drive in more sales. To drive sales, your sales…

Bastin Gerald Bastin Gerald
ways to identify passionate people
Passion
4 min read · May 6, 2026

How do you identify passionate people?

Can you identify a passionate person? The answer to this question is yes, you can identify an individual who has…

Bastin Gerald Bastin Gerald
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