21 min read · September 25, 2026

Strategic Initiative KPIs: Four Measurement Layers, and Why Layer One Can Be Green While the Initiative Fails

An initiative delivered on time, on budget, and in full can still be worthless. Delivery is the one layer that can be perfect while nothing... Read more

Bastin Gerald
Bastin Gerald
September 25, 2026  ·  21 min read
okr-payoffs
OKR Management
3 min read · August 8, 2024

OKR Payoffs

Good OKR programs in any company can win a competitive advantage for the company in its own way, one of…

Bastin Gerald Bastin Gerald
Progress, Plans, and Problems (PPP) methodology
OKR Management
5 min read · May 8, 2023

OKR reviews using the Progress, Plans, and Problems (PPP) methodology

Managers need a reliable method for syncing up with their teams to maintain forward momentum and productivity, no matter how…

Bastin Gerald Bastin Gerald
decision-fatique
Behavioral Economics
4 min read · February 6, 2026

Decision Fatigue

TL;DR Decision fatigue is a behavioral economics concept that describes the mental exhaustion people experience after making too many decisions,…

Bastin Gerald Bastin Gerald
ikea-effect-and-okr-boosting-employee-engagement
Behavioral Economics
1 min read · February 11, 2026

The IKEA Effect and OKR: Boosting Employee Engagement

TL;DR The IKEA Effect shows that people value what they help create. In the workplace, engagement rises when employees actively…

Bastin Gerald Bastin Gerald
Deliver Amazing Customer Support
Customer Support OKRs
1 min read · May 8, 2023

Deliver Amazing Customer Support

Every organization needs a governing and an operating support to manage the goals. So to manage the goal and to…

Bastin Gerald Bastin Gerald
behavior_economics
Behavioral Economics
4 min read · October 6, 2026

Behavioral Economics and Employee Engagement

TL;DR Employee engagement is driven less by salary alone and more by psychological factors such as recognition, fairness, autonomy, purpose,…

Bastin Gerald Bastin Gerald
provide-excellent-implementation-experience
Onboarding OKRs
1 min read · May 8, 2023

Provide Excellent Implementation Experience

A Product implementation team wants to provide an excellent implementation experience for customers.How can they measure if they are delivering…

Bastin Gerald Bastin Gerald
The Role Loss Aversion Plays in the Goal Setting Process
Behavioral Economics
7 min read · February 11, 2026

The Role Loss Aversion Plays in the Goal Setting Process

TL;DR Loss aversion is the behavioral bias where people fear losses more than they value equivalent gains. In goal setting,…

Bastin Gerald Bastin Gerald
The Alphabet P
Power of the Letter P
2 min read · May 8, 2026

Power of the Letter P

The alphabet P is a pretty powerful alphabet among the English alphabets. According to the post “which English letter is…

Bastin Gerald Bastin Gerald
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