11 min read · July 10, 2026

AI Agents in Your RACI: Where They Fit

AI agents in a RACI chart can hold Responsible, Consulted, or Informed roles, but never Accountable. Most organizations deploy agents without updating governance, which creates... Read more

Bastin Gerald
Bastin Gerald
July 10, 2026  ·  11 min read
Performance Management
6 min read · April 21, 2025

Should OKRs Influence Bonuses? A Two-Year Rollout Plan for Success

Have you ever tried to change something important in your company, like setting big, ambitious goals, and found that, suddenly,…

Bastin Gerald Bastin Gerald
Performance Management
6 min read · June 8, 2026

How to Choose the Right Performance Rating Scale for Modern Organizations

Performance reviews are often like a trip to the dentist. Necessary, but uncomfortable. If you’re still using a 1–5 scale…

Bastin Gerald Bastin Gerald
Project Management
7 min read · March 25, 2026

How Resource Leveling Can Keep Your Projects from Crashing and Burning

In project management, trying to do it all at once is a fast track to chaos—missed deadlines, stressed-out teams, and…

Bastin Gerald Bastin Gerald
Project Management
2 min read · March 25, 2026

Turning Knowledge Into Action for Project Portfolio Success

Managing a bunch of projects at once can feel like juggling flaming swords. It’s exciting. It’s chaotic. And sometimes, it…

Bastin Gerald Bastin Gerald
How-to-Create-an-Effective-Proof-of-Concept-
Project Management
11 min read · May 12, 2026

How to Create an Effective Proof of Concept (POC): Best Practices & Examples

You have an idea, and it’s really a good one. You tell your roommate and friends, but they don’t believe…

Bastin Gerald Bastin Gerald
from-baseline-to-target
KPIs Library
6 min read · April 8, 2025

From Baseline to Target: Mastering the Science of KPI Progress

KPIs (Key Performance Indicators) are more than just numbers on a spreadsheet they’re the compass that guides your business toward…

Bastin Gerald Bastin Gerald
burn-turn-churn
Strategy Management
8 min read · March 18, 2026

Burn, Turn, Churn: Will your business end up in an urn?

Bastin Gerald Founder & CEO at Profit.co Last updated: April 8, 2025 Urns are traditionally used to store the ashes…

Bastin Gerald Bastin Gerald
Construction-Project-Management
Project Management
9 min read · April 4, 2025

Construction Project Management: Best Practices and Tips for Success

Project management in construction is a responsibility. It requires precision, leadership, and the ability to overcome complexities that come with…

Bastin Gerald Bastin Gerald
the-silent-blockers
Employee Engagement
5 min read · April 4, 2025

The Silent Blockers of Workplace Engagement and How to Fix Them

David Jebaraj Product Marketer Last updated: April 04, 2025 “We all work at the same company, but are we truly…

Bastin Gerald Bastin Gerald
Athena

Welcome to Profit.co 👋

How can I help you today?