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Strategic Initiative KPIs: Four Measurement Layers, and Why Layer One Can Be Green While the Initiative Fails
An initiative delivered on time, on budget, and in full can still be worthless. Delivery is the one layer that can be perfect while nothing... Read more
What are the steps involved in OKR goal-setting?
While an organization is a complex setup, beneath all those different layers of complexities, the operations of the organization is…
Bastin Gerald
OKRs Through a CEO’s Lens
As John Chambers, the CEO of Cisco said in the simplest of terms, “Disrupt, or be disrupted.” To avoid being…
Bastin Gerald
Design Team OKRs – Best Practices and Examples
We live in a world that is focused on setting and achieving goals. While the world of design is creative,…
Bastin Gerald
How do Jira and Profit.co OKRs Work Together?
For your business to succeed, you probably need to use a number of different platforms. Companies might need platforms for…
Bastin Gerald
How are OKRs and Project Management Different?
To be an effective project manager, you must have a great vision of where your project is headed, and a…
Bastin Gerald
How to use OKRs and Task Management for Amazing Project Management
The world may constantly be changing, but there is one thing that remains constant with growing businesses: you need to…
Bastin Gerald
The 2025 Guide to Maintaining Optimal Employee Engagement
Over the years, employee engagement trends have come and gone. The generational shifts that occur over every ten years or…
Bastin Gerald
5 Tips for Using SaaS OKRs to Achieve Your Marketing Goals
“Measuring busy-ness is far easier than measuring business.” This quote, by noted entrepreneur and best-selling author, Seth Godin, underscores the…
Bastin Gerald
How to Use OKRs to Become a Better Product Manager
If you’re a product manager, congratulations! You fulfil one of the most valuable but often misunderstood roles at your company.…
Bastin Gerald
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